Culture and Tradition

Discover the top Bandiera Blu (Blue Flag) beaches in Southern Italy for 2025. From Campania to Sicily, explore eco-certified coastlines, hidden gems, and tips for planning the perfect beach day the Italian way.

Feudi di San Gregorio isn’t just about wine. It’s about intention. From their architecturally stunning cellar to their design collaborations and art installations, they’ve redefined what a Southern Italian winery can look like — and feel like. They understand that wine, like art, tells a story. And they invite you to be a part of it.

When we talk about the great wines of Italy, Sagrantino di Montefalco stands tall — bold, structured, unforgettable. And no winery embodies the heart of this varietal more than Arnaldo Caprai, a name that has become synonymous with the highest expressions of Umbria’s winemaking tradition.

Step into the vineyard without ever leaving your chair—Winestour.it is transforming how we experience wine with cutting-edge virtual reality. Discover how Italian wineries are embracing immersive tech to connect with wine lovers, elevate tourism, and modernize tradition.

At Paestum Wine Fest 2025, Italy’s top wineries come together to celebrate terroir, tradition, and innovation. Madrina Digital will be there too—helping wine and hospitality brands turn their stories into strategy, and their heritage into powerful marketing.

We're on our way to a Sagra di Carciofi—an artichoke festival—in Southern Italy, and as the car winds past fields and roadside stands, I’m flooded with memories. Artichokes have always held a special place in my heart—and in my family kitchen.

Planning a trip to Southern Italy? Don’t just book flights—learn how to travel like a local. From beach bed reservations and agriturismo stays to dialect surprises and smart packing tips, this guide covers everything you need to slow down, eat well, and savor every sun-drenched moment the Madrina way.

New Rules for Jure Sanguinis: What You Need to Know About Italian Citizenship by Descent in 2025